More and more people acknowledge the benefits of cold water and want to share their experiences with others. Whether it is at a birthday party, in a TV documentary, or on your social media feed, everyone is talking about the benefits of cold water. Cold water immersion, to be exact. This form of cold water therapy has been around for centuries and now experiences a newfound popularity. It is a natural way to improve your mental and physical health thanks to its many benefits, which we will explore further below.